Search Engine Optimization

Search engine optimization (SEO) is the process of improving a website or web page's visibility in search engines via "natural" or un-paid search results. We can help increase your website's search visibility on the internet. Improving a website's relevancy can produce greater exposure and traffic.

Common SEO practices we use to improve the relevancy of a website's search listings:

Creation of unique, accurate "title" and "description" meta tags
Adding relevant keywords to a web page's meta data
Writing quality content that includes frequently searched keyword phrases
Cross linking between pages of the same website to provide more links to most important page
Frequently updated content can give additional weight to a website and keeps search engines coming back for more.
Search engines love blogs because the content is always new and fresh.
Registering your website with the top current search engines - Google, Yahoo, Bing & Ask.com
Exchange links with relevant and complementary websites
Use of robots.txt file
Integration of Google Analytics - allows you to analyse your website's traffic data and marketing effectiveness
Proper url structure
Creation of simple, user-friendly navigation
Integration of sitemap
Optimization of images and use of alt tags

Additional SEO services that we offer:
Review of your website content and/or structure
Technical advice on website development (hosting, redirects, error pages, use of JavaScript and Flash)
Content development
Management of online business development campaigns
Keyword research
SEO training

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